| SCU is a financial co-operative that exists for the benefits of its members who live and/or work in the London Borough of Southwark. Their mission is to provide members with access to reasonably priced financial services and encourage the development of good financial practice. |
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With the launch of their new internet banking service, they approached H&B to create the new brand identity. Simplicity was the key to the final design solution - a visually strong identity with a very clear and direct message. |
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