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Featured project

Piatnik

Requirement

Packaging designs for games and packs of themed playing cards, some of which are designed for specific organisations. They are distributed throughout Europe and America and are sold in museums, galleries and through various major retailers.

Testimonial

Time and time and time again... Haime & Butler surprise me with their innovative and creative design solutions.

Dieter Strehl, Managing Partner, Ferd. Piatnik & Söhne

Solution

Whether focusing on the nature of a game or the theme of a pack of playing cards, the packaging must be designed in a visually arresting way and have shelf-presence that stands out from the competition.

Results

Over 100 packs of themed playing cards, all individually designed, some now collectors’ items.

Themed playing cards

Produced in partnership with Nicky Bird Publishing, there are over 100 packs to date and still counting...

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Varied topics

Carefully selected images for each and every card.

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Strike it Lucky

Cards featuring matchbox designs from around the world.

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Detail

Smoking jokers!

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Website

All packs of themed playing cards are available for purchase through the website: www.birdplayingcards.com.

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Bespoke packs

Many of the packs of themed cards are designed and produced for particular museums and organisations.

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Box set packaging

A co-ordinated range of classic games for the discerning card player.

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Box set packaging

Packs featuring unique expressions from each particular card game.

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Game packaging

A fun design aimed at children.

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London Transport pack

Pack of themed playing cards celebrating poster designs for London Transport that date back to the 1920s. Each card features a different poster, with subjects ranging from sporting events to tourist attractions.

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London Transport cards

The collection is a tribute to Frank Pick, the main inspiration behind London Underground's corporate identity and brand. Pick established the style and look of the posters by commissioning artists as diverse as McKnight Kauffer, Paul Nash, Graham Sutherland and Man Ray. Their brief was to produce eye-cathing designs which would capture the imagination, and make people travel. They did just that.

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